All-Star Game, Showtime Series Increase Giants’ Championship Appeal
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SAN FRANCISCO (KCBS) – The San Francisco Giants have five players in Tuesday night’s All-Star Game, but no matter which team wins, the Giants are already scoring big at the cash register as the team basks in an increasingly profitable spotlight.
“We’ve sold out every game that we’ve played so far, meaning we have a chance to have a completely sold out season,” said Giants President Larry Baer.
Baer said the World Series win meant they sold 6,000 more season tickets than the year before. There are still tickets available for the remaining 38 home games, but Baer said he won’t be surprised if they all sell.
The All-Star game features five Giants players, the most since 1966 when there were six players on the National League squad. Also this week, the team’s media saturation goes into overdrive Wednesday, when Showtime debuts a reality TV series on the World Series champions’ 2011 season – a series that could convert scores of new fans ready to spend money on the team.
KCBS’ Bob Butler Reports:
“In August and September who knows what’s going to happen,” said Baer. “We’ve had enough thrills for an entire season already and we’ve only played half a season.”
If they do sell out, that will knock the Giants’ attendance record out of the park.
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