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Search Party For Morgan Hill Teen Makes Social Media Plea

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Sierra LaMar

Sierra LaMar (Santa Clara Co. Sheriff’s Dept.)

MORGAN HILL (CBS SF) — The KlaasKids Foundation is asking participants of a vigil for a Morgan Hill girl who has been missing for weeks to post her picture on their social media profiles for a day.

It is part of a 24-hour social media vigil the foundation is hosting beginning at 6 p.m. Sunday to encourage awareness, involvement and family support online for Sierra LaMar.

More than 500 volunteers gathered in Morgan Hill today to continuing search efforts and to raise money. More than 60 teams searched a 20-mile radius around 15-year-old LaMar’s home.

KCBS’ Mike Colgan Reports:

Hundreds of volunteers have been scouring the area surrounding her home this week after sheriff’s officials reclassified the case as an abduction and announced they had all but ruled out the possibility that the sophomore had run away. LaMar was last seen March 16 before she left for school. She never arrived for classes.

KlaasKids, founded by Mark Klaas, whose 12-year-old daughter Polly Klaas was kidnapped from her Petaluma home in 1993, has been deploying its own search-and-rescue resources to help find LaMar.

Searches will continue Saturday and April 11 from 8 a.m. to 1 p.m.

The Find Sierra Search Center in Morgan Hill is located at Burnett Elementary School, at 85 Tilton Road.

Anyone with information about the case is asked to call sheriff’s investigators at (408) 808-4500 or the anonymous tip line at (408) 808-4431. Tips can also be emailed to tips@sheriff.sccgov.org.

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