kpix-7-2013-masthead kcbs 7-2013-masthead

Tech Report: Berlin’s IFA Conference Previews Some Sophisticated Toys

View Comments
Screen shot from the IFA Conference website. (Messe Berlin GmbH)

Screen shot from the IFA Conference website. (Messe Berlin GmbH)

LarryMagid01-228 Larry Magid
Larry Magid is a technology journalist and an Internet safe...
Read More

SAN FRANCISCO (KCBS)—  A major technology conference was set to begin on Friday in Germany giving Europeans a chance to show off some very sophisticated toys.

Berlin’s IFA Conference actually dates back to 1924 when it started as a radio exposition, but has evolved into Europe’s largest consumer electronics and home appliance show.

In addition to all the usual stuff I cover like mobile phones and TVs, there’s also some amazingly energy efficient home appliances that in some cases are beyond what you’d see in American stores. However, I’m focused on the personal technology side of things.

If you have $25,000 (Sony actually hasn’t announced the price yet) and a lot of room in your house, you might be interested in Sony’s 84” BRAVIA 4K TV. It looks like it might be available by the end of the year or early 2013.

KCBS Tech Report:

4K simply means it has four times the resolution of your typical high end HDTV. Essentially you could walk right up to it and barely notice any distance between pixels.

Part of the problem is nobody’s making content at that resolution so it’s one of those chicken and egg situations where even if you could afford it you wouldn’t want it until there was programs available to watch. As it is, cable and satellite are barely able to handle high def as it is.

So it may be a bit of a pipe dream by Sony and others that are investing in this.

(Copyright 2012 by CBS San Francisco. All Rights Reserved. This material may not be published, broadcast, rewritten, or redistributed.)

View Comments
blog comments powered by Disqus
Follow

Get every new post delivered to your Inbox.

Join 53,836 other followers