OAKLAND (CBS SF) –  Oakland Unified School District has a creative new campaign aimed at getting kids to stay in class, and they are getting a little help from a famous alum to help carry them over the goal line.

A just-released video called “I’m an Oakland School Kid” is a remix of the hit song “Don’t Stop The Music,” and features kids singing about their goals and the role attendance plays in their success.

Making a special Cameo is Oakland Tech and UC Berkeley alum Marshawn Lynch, who is coming of his best year in the NFL with the Seattle Seahawks.

(Copyright 2013 by CBS San Francisco. All Rights Reserved. This material may not be published, broadcast, rewritten, or redistributed.)


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