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Rare Photo Of Apple's Industrial Design Team Shows White Men Continue To Dominate Group

(CBS SF) -- Long after most journalists were ushered out of Apple's launch event Tuesday, one stuck around to take the first group photo of the company's new and super-secretive Industrial Design team.

The photo, taken by a writer of the niche website Cult of Mac Leander Kahney, captured a rare scene. The 22-member group behind the iPhone, iPad and now Apple Watch are hardly ever photographed together. The team had only been pictured once before in 2012 at a design award ceremony in London.

You don't have to study either photo for long before realizing the striking lack of diversity. The photo from 2012 shows just two woman posing. On Tuesday, three woman stood among a sea of men, which now features the latest high-profile employee, designer Marc Newson. It's hard to pinpoint ethnic backgrounds in photos, but the majority appear to be white men.

This doesn't come as a big surprise after Apple released a breakdown of who the company hired last month. A report showed men make up 80 percent of Apple's technology workforce throughout the world.

Meanwhile, 54 percent of the company's technology jobs in the U.S. are filled by whites and another 23 percent by Asians. Apple didn't provide racial statistics for its global workforce of 98,000 employees.

Apple isn't the only Silicon Giant primarily relying on white and Asian men for its top-paying technology jobs.

Last month, Twitter said they have "a lot of work to do" when it comes to diversity. Their numbers show 90 percent of Twitter's tech workers are men, along with 79 percent of the company's leadership. In the company's non-tech workforce, there are an equal number of male and female employees.

Google, Yahoo, Facebook and LinkedIn have also disclosed similar situations during the past three months.

 

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