Apple Pricked By Chinese Translation Of Marketing Slogan For New iPhone

SAN FRANCISCO (CBS SF) — “This is 7,” Apple’s new iPhone 7​​ slogan might raise eyebrows and prick up some ears for Cantonese speakers in Hong Kong but not for the reasons Apple’s marketing department intended, CNET reports.

When translated into Cantonese — the Chinese dialect spoken in Hong Kong — the declarative slogan “This is 7” sounds a lot like slang for “this is penis.”

The pronunciation of the number “7” in Cantonese​ sounds like “tsa.” The slang for the male member also sounds like “tsa.” According to Quartz, the expression is not terribly derogatory or obscene, but is often used to describe a hilarious person or thing, to make fun of something.

CONTINUE READING AT CBS NEWS: Apple’s new iPhone 7 slogan has a surprising meaning in Cantonese


One Comment

  1. TM says:

    You couldn’t come up with a little classier headline?

  2. Marvin J J says:

    At least the translation is not “this is small pen is”. That would be awful because that would remind the Chinese men how small they really are down there.

    1. Tanner B says:

      LOL…..some of my female friends who made the mistake of being with Chinese men said they had to search for minutes to find it. No wonder they believe in all of that mystical nonsense to make Bong Dong Ji Limp grow.

      1. Dorris says:

        Hhehee….I hope your friends found some real men afterwards. Chinese men are like Chinese food. They can only satisfy for a short period of time and then you need more.

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