San Francisco-based Yelp Inc. late Thursday priced its initial public offering of stock at $15 a share. That’s above its expected range of $12 and $14 per share.
KCBS’ Technology Analyst describes some new sign and billboard technology as “creepy” because they try to cater advertisements to its viewer, based on their appearance.
Buying ads on Twitter is about to get easier for small businesses as the online messaging service adds a key piece to its moneymaking model.
KCBS Technology Analyst Larry Magid said he is not sure the model for Viggle will prove to be successful.
Google’s moneymaking machine misfired badly in the fourth quarter as its advertising prices fell during the holiday marketing season.
On January 1st, one of the toughest plastic bag bans in the country went into effect in San Jose. While some shoppers are complaining about the new rules, others see a business opportunity.
Many of Silicon Valley’s most successful entrepreneurs and executives are warning of the dangers of the controversial Stop Online Piracy Act…
Microsoft, Yahoo and AOL are joining forces in an online advertising attack on Google and Facebook.
Internet company Yahoo Inc. has agreed to buy online advertising network Interclick Inc. for $270 million in cash.
Half the online advertising companies looked at in a new Stanford study continued to monitor consumers’ online activity even after the user had opted out of receiving advertising.