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Swag

Banners hang in the atrium of the Austin Convention Center on Thursday, March 7, 2012 on the eve of the opening of the 27th South By Southwest (SXSW) interactive, film and music festival. The 10-day event is a magnet for thousands of technology innovators, independent film-makers and up-and-coming musical performers. AFP PHOTO / Robert MacPherson (Photo credit should read Robert MacPherson/AFP/Getty Images)

Silicon Valley Firm Outfitting Homeless With SXSW Swag

A Silicon Valley company is partnering with an advocacy group to outfit the homeless with swag given away at the South by Southwest conference in Austin, Texas.

03/10/2014

(Photo by Richard Heathcote/Getty Images)

Free Swag! What’s In This Year’s $80K Oscar Goodie Bag

Celebs attending the 2014 Academy Awards will leave with some amazing free swag. The entire collection has an estimated value of more than $80,000.

02/28/2014

California mug

Brown: Busted Budget Means No More California Swag

California agencies have been ordered to stop buying coffee mugs, key chains, water bottles and other freebies intended as promotional items.

CBS San Francisco–02/18/2011

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