SAN FRANCISCO (CBS SF) — Nothing attracts the celebrity crowd like the bright lights of the Super Bowl.

As the weekend nears, San Francisco has become ground zero for the paparazzi as the stars of the screen, music and sports have begun gathering for Sunday’s game.

Here’s a look at some of them.

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• selfie with with former @49ers, now @broncos tight end #VernonDavis!! • #SuperBowl50 #SB50CBSSF 🏈

A photo posted by Maria Medina (@maria_medinatv) on

Proud that Touch #SB50 is a Vogue pick!

A photo posted by Alyssa Milano (@milano_alyssa) on