SAN FRANCISCO (CBS SF) — The Spanish-language network Univision wants to build a wall of Hispanic voters in time for the 2016 elections — millions of them.
The number one ranked network in America announced the launch of a voter campaign to mobilize “multiculturals, millennials and 27 million eligible Hispanic voters.”READ MORE: Doctor Accused Of Hoarding Dead Kittens In Her Freezer
It’s called “Vote for Your America.”
The campaign includes the first-ever digital election guide, hundreds of events on the network’s TV and radio stations, bilingual text messages, along with national and local PSAs.READ MORE: Oakland Surgeon Convicted of Child Sex Crimes Gets 16-Year Prison Term
According to the Pew Research Center, a Latino becomes eligible to vote every 30 seconds and the number of eligible Hispanic voters is going to reach a record 27.3 million by the time the 2016 general elections roll around.
Whether Univision’s ‘get out the vote’ campaign will be a bipartisan effort remains to be seen.
The network made no secret of its disapproval of Donald Trump’s desire to build a wall between the U.S. and Mexico. The GOP candidate for the presidential nomination said a wall would keep out “unwanted people… in many cases, criminals, drug dealers, rapists, etc.”
Univision anchor Jorge Ramos challenged Trump at a press conference and was kicked out. He told the Los Angeles Times the GOP shouldn’t be surprised if its platform on immigration doesn’t resonate with his network’s viewers.MORE NEWS: Newsom Receives COVID Vaccine Booster At Oakland Event Promoting State's Vaccination Push
“The Republican Party has had an incredible opportunity to reach Latino voters, and they failed,” Ramos said in an interview. “You cannot say, ‘Vote for me, but I want to deport your mother or your brother.'”