SAN FRANCISCO (KCBS) — Lyft is shaving off its pink moustache logo.
The ride-hailing service says it will replace the old Glowstache with dashboard beacons that communicate with customer smartphones using Bluetooth technology.READ MORE: COVID: Vaccine Deadline Looms For San Jose Police; Mayor Says 85% Officers Vaccinated
The beacons are called Amps, and will light up with a specific color when the car and customer are in close proximity.READ MORE: Concerns At Mineta San Jose International Airport After Man Drives Into Secure Area
The San Francisco-based company says it will make it easier for them to find each other, especially at night, or when multiple people in a certain area are calling for rides at the same time.MORE NEWS: Sonoma Co. Wildlife Refuge Asks Public's Help To Rescue Cubs Orphaned By Caldor Fire
The change will begin on January 1st.