$17 Million Deal For Naming Rights To Cal Memorial Stadium Paid Entirely In CryptocurrencyThe Cal Bears will make history when the season kicks off on September 4 in the newly renamed FTX Field at the California Memorial Stadium.
Speedo Drops Sponsorship Deal With Ryan LochteRyan Lochte lost his first major sponsor when Speedo USA announced it is dropping the swimmer over a drunken incident during the Rio Olympics that he initially described as an armed robbery.
San Francisco’s StubHub To Sponsor Ads On 76ers JerseysThe Philadelphia 76ers and San Francisco-based online ticket marketplace StubHub have reached a jersey sponsorship agreement.
California Chrome Inks Endorsement Deal With SkechersWho says a horse can't land a clothing endorsement? And, a shoe deal, at that?
Virgin America— Other Firms, Drops L.A. Clippers Sponsorship The continuing fallout from the racist comments allegedly made by Los Angeles Clippers’ owner Donald Sterling is now affecting the team’s sponsorships. Meanwhile, the NAACP L.A. chapter is revoking an award Sterling was set to get and is returning his donations.