SAN FRANCISCO (KCBS) – A proposal before the Board of Supervisors to fight childhood obesity could take the “happy” out of fast food meals for kids.

Restaurants would be prohibited from handing out toys along with meals deemed high in calories, sugar, salt or fat. The legislation crafted by Supervisor Eric Mar is similar to a law adopted earlier this year by Santa Clara County.

“It’s not a toy ban. It’s an effort to create healthier choices for kids and families,” Mar said.

KCBS Barbara Taylor Reporting:

The Centers for Disease Control estimates 17 percent of Americans ages 2 – 19 years old are overweight. McDonald’s dietician Bonnie Mondungo said fast food chains have become easy targets for a problem with many contributing factors.

“As a society we have hooked onto icons that we consider to be unhealthy. The nutritional science doesn’t really bear that out,” she said.

She and other opponents of the measure said parents concerned about their children’s health simply need to be more proactive about what their children eat.

Ten of the 19 McDonald’s franchises in San Francisco are owned by Scott Rodrick, who said turning a profit is already hard enough without the legislation.

“The city hall folks should be thinking about ways to help businesses become more prosperous, not ways to erode an already tentative bottom line,” he said.

A hearing on the proposed ban has been scheduled for Monday.

(© 2010 CBS Broadcasting Inc. All Rights Reserved. This material may not be published, broadcast, rewritten, or redistributed.)

Comments (5)
  1. MacBayne says:

    Unless the kids are eating the toys, I doubt it’s necessary to ban them.

  2. John B says:

    What is it with the SF BOS? Ban everything? Ban bags, toys, cigs from pharmacies, ICE from the city? How about doing something for the citizens of SF instead of creating a socialist city one ban at a time. These people need to step away from these jobs and let people who actually care about SF get in there to clean up the city and make it a place to live and work without fear. Stop this non sense now and and get to work!

  3. Linda says:

    Banning toys is not the solution. Banning McDonalds might work though. Fast food is bad for everyone period.

  4. weight loss says:

    […] San Francisco Toy Ban Targets Childhood Obesity « CBS San Francisco- News, Sports, Weather, Traffic and the Best of SF […]

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