Intel Moves Into Tablet Computer Market

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Intel

A sign outside Intel headquarters in Santa Clara. (Justin Sullivan/Getty Images)

SANTA CLARA (CBS/AP) – Intel Corp. has launched a new chip for tablet computers, as the world’s most powerful semiconductor company aims to elbow its way into the market for mobile chips.

Intel’s chips are in 80 percent of laptops and desktop PCs, but it’s had less success getting its chips into smaller devices such as cellphones and tablets. Once known for pushing the processing speeds of its chips to the limit, energy efficiency has now become critical for Intel as gadgets and their batteries get smaller, testing the limits of engineering in a different way.

Intel, based in Santa Clara, said more than 35 tablet and “hybrid” computers are being built on its newest chip, which is part of the Atom family of chips.

 (Copyright 2011 by CBS San Francisco. All Rights Reserved. This material may not be published, broadcast, rewritten, or redistributed. Wire services may have contributed to this report.)

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