Larry Magid: Snapchat Tops Facebook In Photo, Video Uploads
SAN FRANCISCO (KCBS) – The social media site Snapchat says it’s passed Facebook when it comes to the number of photos and videos posted everyday.
A spokesman for the company told CNET that users post around 400 million uploads a day, topping Facebook, whose users post around 350 million.
Ironically, the free-mobile photo and video sharing app, where your pics disappear almost immediately after use, recently turned down a $3 billion takeover from Facebook.
It’s a great way to capture those moments and then share them on a one-on-one basis. Unlike Facebook the content doesn’t live forever. It’s very popular among teenagers and the numbers they’ve shared on the amount of shares is very impressive for such a young company.
I think part of this app’s charm is its ephemeral nature. It’s sort of like capturing one of those, ‘you had to be there’ moments. The difference between Facebook and Snapchat is sort of like the difference between a magazine and some fleeting thing you heard on the radio or a moment you saw on live television. Either you saw it or you didn’t.
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